---
title: "Faceted Navigation — Ecommerce SEO — seo-mcp"
description: "Product pages, category architecture, feeds and marketplace visibility."
url: "https://seo-mcp.io/c/ecommerce/faceted-navigation"
---

# Faceted Navigation — Ecommerce SEO

Product pages, category architecture, feeds and marketplace visibility.

Underlying category: [Ecommerce SEO](https://seo-mcp.io/c/ecommerce) (13 tips).

- [Canonicalize filtered category URLs](https://seo-mcp.io/t/canonicalize-filtered-category-urls) — Filtered category URLs usually should not compete with the clean category page. Keep the base URL canonical and self-referencing, and canonicalize filter combinations to it unless a combination has its own demand and unique inventory. Never canonicalize to a blocked or missing URL.