---
title: "Get listed on shopping comparison sites"
description: "Shopping comparison sites rank products by price, delivery and specifications, and they answer queries that product pages rarely win. Pick the comparison sites that serve your country, submit a feed or affiliate feed, and make sure prices, shipping and stock match the store. Track referrals and conversion, then drop sites that send traffic without orders."
url: "https://seo-mcp.io/t/get-listed-on-shopping-comparison-sites"
---

# Get listed on shopping comparison sites

Shopping comparison sites rank products by price, delivery and specifications, and they answer queries that product pages rarely win. Pick the comparison sites that serve your country, submit a feed or affiliate feed, and make sure prices, shipping and stock match the store. Track referrals and conversion, then drop sites that send traffic without orders.

## Prerequisites

- A product feed with identifiers, price, shipping and availability
- Measurement for referral traffic

## Steps

1. **Pick the sites that serve your market** *(general best practice)* — List the comparison sites that index products in your country and category, note how each accepts a feed and what it charges.
   Check: The list names at least three sites with their feed format and commercial model.
2. **Submit the feed** *(general best practice)* — Send the catalogue with stable ids, GTINs where available, price, shipping and stock. Reuse the Merchant Center feed when the site accepts it.
   Check: The site's dashboard shows the catalogue accepted with no missing identifiers.
3. **Keep price and stock current** *(general best practice)* — Schedule a refresh at the same frequency as the store changes, and pause unavailable products instead of showing them with stock.
   Check: A price change in the store appears on the comparison site within 24 hours.
4. **Measure and prune** *(general best practice)* — Tag referral links, then compare sessions, conversion and revenue per site for a month. Remove the sites that send traffic without orders.
   Check: A monthly report shows conversion and revenue per comparison site.

## Source

@seo-mcp on 2026-10-19: https://support.google.com/merchants/answer/7052112

Canonical: https://seo-mcp.io/t/get-listed-on-shopping-comparison-sites