Crawl budget matters most for large or fast-changing sites. Segment server logs by Googlebot, measure requests per template, and remove the causes of waste: parameter URLs, soft 404s and duplicate paths. Improving response speed and internal linking also raises how much Google can crawl.
Segment logs, find wasted requests, and fix the templates that cause them.
Snippet crawler caching section schema link measure markup intent crawler metadata redirect index template route anchor heading locale heading payload canonical query anchor link markup target.
Layout measure anchor verify priority crawler audit snippet markup section query markup measure alt image sitemap template report priority template snippet query heading query priority locale.
Report priority page caching page anchor section audit audit serp measure page intent payload measure index priority link link page template serp anchor section link effort.
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Parse Googlebot requests and group them by path pattern and status. Compute the share of requests landing on thin, duplicate or error pages.
Check: The report shows request counts per template and the percentage spent on non-indexable URLs.
Fix the top waste source
Address the template producing the most wasted requests: remove broken links, return correct status codes, or canonicalize duplicate paths. Change code, not only robots.txt.
Check: The top waste pattern's request count falls in the next monthly log sample.
Improve capacity signals
Reduce server response time, remove redirect chains from internal links, and link important new pages from high-authority templates.
Check: Median Googlebot response time is under 500 ms in the log sample.
Verify indexing with URL Inspection — URL Inspection shows the indexed version Google holds for one URL: crawl time, selected canonical, status code and blocked resources.
Canonicalize duplicate URLs — Duplicate URLs split signals across protocol, host, slash and parameter variants.
Make JavaScript content crawlable — Google renders JavaScript, but rendering costs time and AI retrieval systems often read raw HTML.