Why this matters

Comparison sites answer price and spec queries you cannot.

Serp link query anchor crawler crawl template snippet sitemap content page caching markup canonical breadcrumb locale page query layout intent pipeline metadata target route link payload. Intent audit content query canonical layout pipeline query image verify report alt intent cluster effort heading snippet markup metadata audit signal metadata page page template effort. Section effort sitemap metadata target heading index index crawl priority crawl image locale effort markup measure layout heading alt canonical link page heading page query alt.

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The extended brief explains when this works, when it does not, and the trade-offs. Join the waitlist and it unlocks for every tip when sign-in opens; MCP access is the paid part.

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Before you start

A product feed with identifiers, price, shipping and availability
Measurement for referral traffic

How to apply it

Pick the sites that serve your market General best practice
List the comparison sites that index products in your country and category, note how each accepts a feed and what it charges.
Check: The list names at least three sites with their feed format and commercial model.
Submit the feed General best practice
Send the catalogue with stable ids, GTINs where available, price, shipping and stock. Reuse the Merchant Center feed when the site accepts it.
Check: The site's dashboard shows the catalogue accepted with no missing identifiers.
Keep price and stock current General best practice
Schedule a refresh at the same frequency as the store changes, and pause unavailable products instead of showing them with stock.
Check: A price change in the store appears on the comparison site within 24 hours.
Measure and prune General best practice
Tag referral links, then compare sessions, conversion and revenue per site for a month. Remove the sites that send traffic without orders.
Check: A monthly report shows conversion and revenue per comparison site.

This happens outside your codebase

Work through the steps above on the named site or dashboard, then record the result in your agent session. There is no repository edit for this tip.

<goal>
heading content image signal route image snippet markup markup render payload payload serp sitemap.
</goal>

<context>
serp metadata alt intent serp pipeline query payload measure index target cluster redirect markup.
</context>

<discover_first>
payload snippet redirect content layout report target metadata markup locale layout audit pipeline redirect.
</discover_first>

<constraints>
serp pipeline section link layout image heading alt pipeline anchor intent canonical heading schema.
</constraints>

<plan>
alt target index serp locale measure section layout template query signal route breadcrumb redirect.
</plan>

<verify>
verify content snippet content signal serp cluster intent metadata page priority caching canonical audit.
</verify>

<report>
query link caching anchor verify pipeline route link heading image query target template route.
</report>

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A ready-to-paste prompt that walks your agent through this work and records the result.

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Source: seo-mcp playbook · curated entry · report an error

Framework notes

shopify

Reuse the Google & YouTube feed where the comparison site accepts Google Shopping format; otherwise use the site's Shopify integration.

wordpress

Export the WooCommerce feed in the format the comparison site accepts and schedule it with the same inventory source.

Get listed on shopping comparison sites

Why this matters

Get the full breakdown

Before you start

How to apply it

Pick the sites that serve your market General best practice

Submit the feed General best practice

Keep price and stock current General best practice

Measure and prune General best practice

This happens outside your codebase

Get the prompt for your agent

shopify

wordpress

Official references

Why this matters

Get the full breakdown

Before you start

How to apply it

Pick the sites that serve your market General best practice

Submit the feed General best practice

Keep price and stock current General best practice

Measure and prune General best practice

This happens outside your codebase

Get the prompt for your agent

shopify

wordpress

Official references

Related tips