Ecommerce SEO
Product pages, category architecture, feeds and marketplace visibility.
Write unique copy for category pages
A grid alone does not answer why this category exists.
highMark up product availability
InStock means in stock, at crawl time.
highAdd Product schema with offers
Price, currency and availability are the properties that matter.
highSubmit your product feed to Google Merchant Center
Merchant Center turns your catalogue into free shopping surfaces.
highCollect product reviews on Google or Trustpilot
Reviews are a ranking input and a purchase input; ask deliberately.
highList products on the marketplaces your buyers already search
Marketplaces intercept demand before it reaches your store.
mediumAdd review snippet structured data
Only for genuine reviews on eligible item types.
highCanonicalize filtered category URLs
One canonical category, or a deliberate landing page.
mediumFix duplicate product variant URLs
One product page, or one self-canonical page per variant.
highGet listed on shopping comparison sites
Comparison sites answer price and spec queries you cannot.
highHandle out-of-stock product pages
Keep the URL, tell the truth, offer a path to alternatives.
mediumRewrite product pages and internal links with Claude MCP
Connect Claude to the store via MCP so it rewrites supplier product copy and adds recommended internal links.
@nicholasdulaitmediumAudit and fix duplicate product and collection pages first
Fix thin collections, duplicate supplier copy and orphan pages before writing anything new.
@nicholasdulaitYour agent can apply every Ecommerce SEO tip in one session.
The MCP server reads your repository, filters this category down to what applies, and returns the ordered steps with their checks.